Corporate Insight

 

Upcoming Conference: AHIP Institute and Expo

From June 19-21, 2019, Corporate Insight will attend AHIP’s Institute and Expo in Nashville, Tennessee. The three-day event will allow major health insurers, tech exhibitors and industry leaders to gather and exchange information within eight event tracks:   Data, Analytics and Actionable Intelligence Prevention, Wellbeing and Population Health Improvement Industry Disruption and Product Innovation Advancing […]

Cigna’s Celebrity Wellness Campaigns Make a Measurable Impact

Continuing its unique yet effective public-service-oriented outreach, Cigna recently announced an initiative surrounding wellbeing that features the star power of Queen Latifah, Nick Jonas and Ted Danson. The campaign, which encourages yearly check-ups and holistic health discussions, follows Cigna’s two-year TV Doctors of America campaign that featured the likes of “McDreamy,” Captain Hawkeye Pierce, Lisa […]

Bringing Empathy into the Design Process: Design Thinking at AHIP

What are you presently doing or have you completed within your organization to focus on your consumer/user engagement strategy? This is the question that Lesa Bailey, Health Plan Solutions Global Practice Lead, Consumer Division at NTT DATA Services, posed to a panel at the AHIP’s Institute & Expo on June 20. Mentioning design thinking briefly […]

Using UX Best Practices to Improve Cost Estimators: A Webinar

Corporate Insight will offer Using UX Best Practices to Improve Cost Estimators, a free webinar on best practices for cost estimator tools. Based on user tests of tools provided by leading health insurers, including Aetna, Blue Cross Blue Shield of Massachusetts, Kaiser Permanente and UnitedHealthcare, CI identified member perceptions of these tools, what members value […]

Topics: Insurance