High deductible health plans (HDHP) are becoming more mainstream due to their low fixed cost for employers and employees. The combination of an HDHP and a health savings account (HSA) as popular marks a profound change in how employees view and use their benefits. Therefore, providers should take care in designing these programs and the […]
This report examines the website and mobile app features that younger member value most, areas where large insurers are struggling to deliver a strong digital member experience for Gen Y and Gen X and examples of what insurers can do to improve their digital resources for Gen Y and Gen X.
The health insurance industry is struggling to serve members through the increasingly important digital channel. Established insurance firms must do more to enhance members’ understanding of their plans, provide greater self-servicing capabilities, and strengthen their preventive and on-demand healthcare functionality. This report, Insurers Get a Digital Health Check: Understanding the Key Opportunities to Improve Health […]