Corporate Insight

CI Healthcare Blog

The Corporate Insight Blog provides our clients with current and upcoming digital trends, news, and insights across financial services, higher education and healthcare industries on variety of digital topics including mobile finance, social media, online financial platforms, user experience best practices and other hot-button tech issues.

 

Healthcare Monitor Awards: BCBS of Illinois/Massachusetts, Cigna and Aetna Provide Superior Locators and Estimators

Healthcare Monitor is pleased to offer its first Monitor Awards recognizing health insurance plans’ excellence in online user experience. In this report, we offer an analysis of the state of the health insurance industry’s best digital resources and features by benchmarking industry leaders across six major aspects of digital member portals: Coverage and Benefits, Claims […]

2016 Gold Monitor Awards Winners: Healthcare

We are excited to introduce the 2016 Healthcare Monitor Awards, recognizing health plans in our Healthcare Monitor coverage group for excellence in the digital user experience they offer members. For more than 15 years, we have presented gold, silver and bronze medals to identify the most innovative and valuable digital offerings in the financial services space and are happy […]

Harnessing the Power of Pokémon Go

What can the healthcare industry learn from Pokémon Go? At AHIP’s Consumer Experience & Digital Health Forum, Trapper Markelz, president and COO of MeYou Health, posed this question, presenting the popular augmented reality game as a model for the healthcare industry. His presentation covered the history of the app and the Pokémon frenzy over the […]

Adidas Customer-Centricity: What Health Plans Can Learn

How did Adidas move from a fear culture to one that is consumer-centric? At the Consumer Experience & Digital Health Forum last week in Chicago, Corporate Insight attended a session presented by Nic Vu, General Manager, Direct-to-Consumer, Adidas Group, North America, in which Vu detailed the work that changed the brand into one that values […]

JOOL: The Purpose-Driven Health App

Victor J. Strecher believes in purpose-driven health. In addition to his work as a professor and director for Innovation and Social Entrepreneurship at the University of Michigan School of Public Health, Strecher serves as founder and president of JOOL Health, a company dedicated to examining how purpose and wellness are intertwined, an area he presented […]

Health Insurers Can Provide a Better Digital Experience

IT and business consulting firm Cognizant recently published research on consumers and the way they prefer to interact with their health insurance company online. One of the key take-aways was that many are unsatisfied with the current experience. The survey went on to identify some capabilities and content that consumers express an interest in receiving […]

Topics: Digital Health 

Corporate Insight Attends Consumer Experience & Digital Health Forum

Natalie Schneider, Vice President, Consumer Experience, Anthem, Inc., spoke to a room of healthcare insurance providers on December 6, 2016. The general session, called 2021: The Health Plan Consumer Experience of the Future, focused on the potential of healthcare within the digital space. Schneider spoke about Anthem’s future plans to address this topic and considered […]

Developing Modern, Simplified Health Plan Member Portals

Corporate Insight recently attended the eighth annual World Health Congress Health Plan Consumer Experience & Retention Summit. In the two days of excellent sessions on the ideas, solutions and challenges of engaging members, one in particular stood out. In his session, Steven Webster of Health New England spoke about the health plan’s modern simplification of […]

Healthcare Trends & Highlights: Q3 2016

The healthcare industry experienced numerous disruptions and innovations in the last three months. This edition of our Healthcare Trends & Highlights report examines how health plans across our coverage group reacted to major industry changes and current events across the digital space. Select report topics include: M&A communications The Affordable Care Act 2017 Open Enrollment Zika virus […]